Ok. I'm going to give it to you straight. I am not an internet guru or marketing genius or even an SEO consultant. I'm not writing this to sell you some software or my tweeting service or some advice on how to market your online business in tough times or any of that. I'm not even selling cupcakes. But I am a heavy twitter user with quite a few followers and I'd like to pass on what I have learnt over the last few years of using it. And the reason why is that I think some of you (tsk) could use some well meaning advice on how to make more of it. In doing that I think we'd all get more out of it. So, think of this as a friendly word in your shell like. Of course, if you know all about the twitter you'll probably disagree with everything I say, which is fine. The views in this blog are my own. So there.
Get stuck in. Don't be shy about getting involved. Twitter is a brilliant way to chat to other people, share a few gags or post photos of cute cats with melons on their heads (although less of the cute cats please). So get involved. No one can see you or have a go at you for it (and if they do you can report them, block and unfollow them) and most people, on the whole, are pretty funny people.
It's a conversation. So listen and speak. Offer yourself and you will get lots back. One of the best tweeters I know is a lady who lives not far from me. She's mad about twitter and is on it all the time. She has nothing to sell but she tweets brilliantly about herself and her love of life and Cath Kidson. Every day there are sparks of brilliance from her feed that make so many of her followers rofl and pmrofl or whatever those laughing out loud acronyms are. You get out what you put in.
Don't expect a retweet. I get quite a few requests for retweets for all kinds of causes. I understand why, but I don't think it should be a given from anyone. If it's worth a retweet, it'll be retweeted, that is all.
Lastly, let's talk about content. There are some very clever bits and pieces of software that will pull content from all kinds of places and put them out on twitter in your name. Am I alone in despising them? I want to hear what you have to say, not what the computer thinks you'd like to say if you had the time or energy or could even be bothered. It's not you talking is it? Daily roundups of subjects loosely related to you and your likes and business tell me nothing. It's just a load of the noise bunched together in your name. Stop it, please!
Thanks for listening.